DentaLife™ is designed with an innovative porous, yet chewy, texture that contains thousands of air pockets. It's unique shape features 8 distinct ridges that clean your dogs teeth down to the gumline. DentaLife gets dogs chewing to clean even the hard-to-reach teeth and delivers a breakthrough clean thats scientifically tested to reduce tartar build-up. For clean teeth throughout a long, healthy life together, choose DentaLife. For Life. Helps clean hard-to-reach teeth Scientifically tested to reduce tartar buildup Helps freshen breath No artificial colors or flavors Wholesome ingredients and a tasty chicken flavor Made in U.S.A.