Introducing the Thundershirt

What do the Norse god Thor, Oklahoma City basketball fans, and Rwanda’s meteorologists all have in common?

An irrational fear of thunder is known as

. Irrational or not, fear is often an innate human response to the booming sound that signifies lightning has struck. That response is even stronger in your pets. If you are one of the many pet owners who have noticed that your happy pooch or kitty gets nervous during a bad storm, or even amidst other loud noises or crowded situations, you are going to love the

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presents the Thundershirt, an easy-on tunic for your dog or cat that can be fit snugly over your pet’s body to mimic a loving hug. The technology is simple yet effective and backed up by popular scientific studies that show that swaddling an animal can help them stay calm in situations that make them otherwise nervous.Based on surveys completed by over 2,000 customers, over 80% of dogs and cats show significant improvement in symptoms, when using the Thundershirt. Thundershirt is already helping hundreds of thousands of dogs and cats around the world and is recommended by thousands of veterinarians and trainers.