i think my dog is itching due to allergies.....reddened skin, licking, scratching etc. I have given regular flea medication and have seen no fleas but the scratching continues. A steroid medication did help but it returned when the dosage was finished. She is an 11 year old jack russell.
Your pet should be seen by a vet. It is possible that your pet has allergies and before any real damage to the skin is done I would have a vet look at it. There are stronger meds avail that provide relief. vetcare