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    IRCE 2011 Report: Think like a Google engineer

    Source: Internet Retailer


    Retailers need to understand how to adapt their sites to the search giant’s changing algorithm. Google Inc. tweaks its algorithm almost daily, said Kevin Lee, CEO of search marketing firm Didit, today at the Internet Retailer Conference & Exhibition 2011 in San Diego. And once or twice a year the search engine makes a major shift that receives a name.  For instance, in February the search engine launched an update it called Pandathat sought to reduce rankings from low-quality si...Read Entire Press Release »

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