Retailers need to understand how to adapt their sites to the
search giant’s changing algorithm.
Google Inc. tweaks its algorithm almost daily, said Kevin Lee, CEO of search marketing
firm Didit, today at the Internet Retailer Conference & Exhibition 2011 in
San Diego. And once or twice a year the search engine makes a major shift that
receives a name. For instance, in February the search engine launched an
update it called Pandathat sought to reduce rankings from low-quality si...Read Entire Press Release »